Old Ghost / About Us


About Old Ghost


Old Ghost UK: Distribution warehouse located in Birmingham England since 2013, for the distribution of Old Ghost Bait products in the UK.

Although new on the scene in the UK, Old Ghost Bait Co., Ltd has over 20 years of bait producing experience, set up in 1991 in the beautiful city of Wuhan, China and has an annual production capability of 100,000 tons a year. Old Ghost Bait was the first company commercially producing fishing baits in China and is currently the best known bait brand among 90 million anglers, taking 70% of the Chinese domestic market.

As all fish bait products are transferred into the human food chain, Old Ghost baits maintain the highest optimum standards by making all Old Ghost Bait products from the purest and natural ingredients available, caring about nature; it’s more than just a sport!

Old Ghost is not a company only producing fishing baits, it is a group company with several subsidiaries including:

Fengxing Fishing Tackle Co., Ltd (managing a rod factory, a float factory, a line factory and a department of accessories)

Tour & Fishing World (a fishing film company, the only one of its kind in China, developing over 300 hours of fishing film programs to TV channels annually and providing over 5 million fishing DVDs free of charge to the public every year)

Old Ghost Fishing Academy (training nearly 10,000 anglers every year, free of charge)

Hope Product Special Fund (donating to build at least one primary school in less developed areas of China each year)

International Fishing Tournament Centre (covering an area of 700,000 SQM, capable of hosting fishing tournaments both of Chinese and European styles. Currently under construction) 

Sharing the fishing pleasure with anglers throughout the globe is Old Ghost Bait Co., Ltd ultimate pursuit. Old Ghost Bait products should be enjoyed worldwide by fish, anglers and retailers. Of course Old Ghost Baits Co., Ltd are well aware that both waters and fish differ considerably throughout the world, but we believe that with the experience of our field testers, Old Ghost has the capability to react to any diverse market demands in the fishing bait industry, in any market in the World. Let fish be the judge!

Mr. Yi Zhe

  • Founder and President of Old Ghost Baits Co., Ltd.
  • Vice President of China Fishing Tackle Association
  • Owner of Old Ghost Formula and Technology
  • 4 – Time Champion of National Fishing Championship
Mr Yi Zhe